Conscious Collection spring / summer 2012 Campaign

Located in Singapore now, the H&M conscious collection is up for fashionistas with a big heart into contributing to the world's need in every way. Designed as a sustainable fashion, go on down and take a look! I adore the vibrant energy translated across the photographs.


H&M

The resort colours is just too beautiful.

Desert Fox SS10

stylestalker Desert Fox SS10
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credit: fashionising

Amazing pieces featured. I love the whole styling of these pictures. The individual pieces details just makes the look so fabulous. I want those killer cutout tights or pants, whichever it is! The romantic dresses with a hint of edge is great as well. And personally, I think the photographer did a great job shooting these.

Alexa Chung for Madewell

Madewell: Alexa Chung

I'm not a diehard fan of Alexa Chung. The new 'It' girl apparently. But what'd you say! This capsule collection is pleasantly nice! I like the laidback chic dressing presented here.

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As you can see, her designs are very much what she would wear and the style is what she loves. From nautical sailor looks to girly female pieces.

credits: Madewell